# zicula-avatar-ad-kit — free sample

Three real files from the full kit (16 files), each **trimmed to taste** — enough to
judge the quality, not enough to run the service:

- `PLAYBOOK-14D.md` — complete Week 1 ("build the machine", Days 1–7) of the
  two-week playbook: tool trials, niche pick, the 5-demo-clip portfolio sprint,
  the rate card + payment rails, and the 30-prospect list. The full version also
  has Week 2 (the outreach sprint with daily volume math, the 48-h sample-clip
  production cadence, the pipeline review), the day-14 decision table with
  GO / ADJUST / PIVOT kill criteria, the sprint money rules and the steady-state
  plan for after day 14.
- `outreach-scripts.md` — the first two scripts of the first-10-clients pack:
  the sample-clip cold DM (EN) and the follow-up, plus the one structure every
  script in the pack follows (**one personalized line → one concrete offer → one
  tiny ask**). The full version adds the agency white-label angle, the two
  objection replies ("isn't this just HeyGen?", price), the Spanish versions,
  the close-and-payment lines, the 9-column outreach tracker with reply-rate
  benchmarks, and the compliance guardrails for outreach itself.
- `disclosure-compliance-pack.md` — the on-video AI-disclosure labels in English
  and Spanish (short + long forms) with the style rules (contrast strip, ~4% of
  frame height, always match the clip's language). The full pack adds the
  Portuguese (Brazil) and German labels, plain-language summaries of EU AI Act
  Art. 50 and the FTC rules, the platform policy table (Meta / TikTok / YouTube),
  the placement map, the do/don't list, and the client-facing one-pager.

What the full kit adds (the other 13 files):

- The 3 sellable service packages (Starter $295 / Growth $490 / Scale $900) with
  full margin tables and the $49 entry offer — publish your rate card tonight
- The live-formula pricing calculator (.xlsx): your tool plan + hours in, real
  hourly out — verified D-ID/HeyGen/Creatify prices with sources
- The 8-stage production workflow (brief → script → avatar → render → QC →
  delivery) with a quality gate and a named backup tool at every stage
- The client brief with the claims-warranty section (your audit trail) and the
  revision policy with rounds, windows and copy-paste client lines
- The buyer quickstart and MANIFEST that wire all files into one system
- The commercial license — one business, unlimited own clients

One-time purchase $42 (≈ ฿1,450) · free updates for v1.x · instant download · 30-day refund, no questions ·
https://avatar-ad-kit.zicula.trade/
